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Brand Story

NINOVA, derived from Niveus (purity) and Nova (new beginning), is a premium skincare brand that restores skin's natural purity and inspires a fresh start in everyday life.

We transform daily skincare into a personal ritual, adding new value to both skin and lifestyle.

WHY NINOVA?

  • Dual Boost of Hydration & Firmness

    EGF and 8-layer hyaluronic acid replenish moisture deep within and enhance skin elasticity

  • Strengthened Skin Defense

    Our exclusive fermented complex fortifies the barrier and provides antioxidant and soothing benefits

  • Spa-Class Care at Home

    A total solution for hydration, elasticity, and radiance, offering a premium spa-like experience anytime
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NINOVA VS. OTHER K-BEAUTY BRANDS

Science-backed differentiation

Brand Features NINOVA Differentiation
D** Focus on soothing sensitive skin and UV protection Skin vitality & barrier recovery; backed by medical device R&D and clinical data
A** Trend-focused ingredients (e.g., Houttuynia, Green Tea) Science-based multi-bio ingredient complex (EGF, PDRN, Exosome)
J*** Traditional herbal and oriental concepts Modern bio-science with dermatological innovation
P**** Natural ingredients, affordable pricing Bio-science fusion with premium high-end positioning
C**** Cosmeceutical, trouble-care solutions Luxury experience with advanced bio ingredients
Skin vitality & barrier recovery; backed by medical device R&D and clinical data
Science-based multi-bio ingredient complex (EGF, PDRN, Exosome)
Modern bio-science with dermatological innovation
Bio-science fusion with premium high-end positioning
Luxury experience with advanced bio ingredients

NINOVA’s Signature Product

2-in-1 Duo Mask (Neck & Face)

An innovative connected neck cream and mask system specially formulated to target wrinkles and brighten skin tone for a firmer, more radiant appearance.

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STEP 1. Neck Cream

Apply the neck cream gently along the neckline.

Collarbone area, then smooth evenly over the skin.

STEP 2. Mask Sheet

Apply the mask evenly over the face.

Leave it on for 10 to 20 minutes, then remove the sheet.

STEP 3. Essence

Gently pat the remaining essence into the skin for better absorption.

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Featured

The Future of Skincare Innovation

Discover how science and nature combine to create revolutionary skincare solutions.

NINOVA Editorial May 7, 2026
Science

Lactobacillus Reuteri Benefits

May 5, 2026
Routine

Morning Skincare Essentials

May 3, 2026
Ingredients

Chlorella Extract Power

May 1, 2026
Tips

Skin Barrier Recovery Guide

Apr 28, 2026
Wellness

Balance Your Skin Naturally

Apr 25, 2026